ABOUT ME

WHO AM I?

In the course of my career, I have had the privilege to work with numerous driven, passionate and charismatic individuals, a collaboration where not only did I inspire them but they in turn inspired me. Some I led, others I followed.

I specialize in driving profitable growth through proactive account management and business development in competitive sectors, including but not limited to, I.T, Airlines, Hospitality, Telecom and FMCG.

I have expertise in brand strategy and management and hands-on experience drafting and managing vendor contracts, organizing and managing day to day business activities and stakeholder management.

I have had many diverse experiences. I have picked up useful skills in my tenure. But I have come to learn that a blank canvas is the most beautiful place to start, from nothing we can build a monument that can defy history.

I have had my fair share of struggle, the rise was as epic as the fall, but there is this roar inside of me that never fails to quit, materialises when I have needed it the most and I have come back a fearless fighter.

I have come to learn that there is a beauty in the fall, we appreciate all that there was on the way down, all that we failed to see on the way up, but the next rise has already armed us with vision, understanding, appreciation and this time around we witness it all.

I believe that a dream is not limited by a budget, it is hard work, long hours and strategic navigation that can bring a vision to life and flourish.

There is unlimited potential to excel, the power lies in belief, to keep moving, stagnation is not the answer but the problem.

A far distant dream is reachable, courage and will power is needed to touch the impossible.

Human connection and creativity drives me, the impossible lures me, the enigma is my starting point.

I strive to keep building, creating, crafting and reaching milestones no other has achieved.

Limitless is the way I have lived, limitless are my dreams, my will, my courage and my truth.

DOWNLOAD MY CV

PORTFOLIO MIX

Project Management

95%

Event Management

85%

Relationship Management

100%

Campaign Management

80%

Brand Activation

90%

Digital Marketing

75%

Creative Development

100%

Retail Capacity Building

75%

Corporate Training

70%

Client Services

100%

Business Development

100%

Marketing Strategy

95%

EDUCATION

2009-2011

SZABIST Karachi Pakistan

BBA Marketing

The Bachelor of Business Administration (BBA) in marketing.

2005-2009

SZABIST Karachi Pakistan

MBA Marketing

The Masters of Business Administration (MBA) in marketing .

EXPERIENCE

2018-2019

L’affair Marketing Concepts, Lahore, Pakistan

Business Development and Marketing Strategy (Consultant)

Developing effective strategies for existing accounts to generate business.

2015-2018

Five by Five Communications (PVT.) Ltd, Islamabad & FZC, UAE

Director Marketing and Business Development

Developed successful advertising campaigns while meeting set timelines and budgets.

2014-2015

M/s Media Gurus, Karachi, Pakistan

Manager Strategy and Business Development

Oversaw brand activation activities for experiential marketing operations and strategy development.

WHAT I DO

Business Development & Management

I specialise client-relationship management, tracks new markets and emerging trends, recommends new products and services, proposes and develops new strategic partnerships, writes proposals and plans, and guides long-term objectives to meet your business needs.

Marketing & Advertising

I pocket 10 plus years of experience in the field of marketing and advertising. I have led teams on almost all major MNC accounts from all sectors. Specializing in 360 degree marketing solutions. I believe in creating bold messages and profitable customer experiences for both B2B and B2C business models.

Creative Strategy Development

My key area of strength is strategy, a vision for creative design and the ability to communicate that vision with expertise and authority. I help you communicate your message to your target audience effectively. From idea generation to putting it to practice.

Project Management

Strategic planning of multiple projects. Oversees coordination of personnel and resources required to successfully complete projects.

Event Design & Management

From conceptualising, organizing, mobilizing team mobilising, stakeholder management, vendor management, officials, and administrators for the effective Event execution.

Trade Marketing & Retail Capacity Building

I have worked with leading brands to get their products desired market share and visibility. ranged Training and deploying teams with shopper marketing strategies to increase sales in store and strengthen their trade relations on all formats, including but not limited to, LMTs, IMTs, Mom & Pop and so forth. I also believe in employing latest technologies and digital formats to be used as effective tool for product growth.

CONTACT ADDRESS

tabayhamdani@gmail.com

(Aus): +61 413 991 405

(Pak): +92 334 1 6666 76

syed.tabay.abbas

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